In the context of agritourism in Albania, the use of digital payments can play a key role in modernizing the sector, attracting a wider range of tourists and promoting sustainable economic growth. Digitization of payments is an important issue that requires innovative and sustainable solutions to improve customer experience and business efficiency.
By launching a new and innovative initiative, digitaltour aims to transform Albanian agritourism using digital payment technology. This project initiated by INNVEST in cooperation with VISA, the Ministry of Tourism and Environment and the Agrotourism Association aims to be a real success.
The first phase of this project will last from June to October and will include a series of information sessions, training and field visits, covering more than 319 entities throughout Albania.
What does this project offer?
Throughout this project, in-depth information sessions on digital payments will be held, which will be led by industry experts and recognized professionals. These sessions will demystify the process of adopting digital payments, providing practical knowledge and detailed guidance. Whether you’re a seasoned entrepreneur or a budding innovator, you’ll find something valuable to learn and explore.
The initiative goes beyond payments. Every interaction, whether through information sessions, workshops or 12+ field visits, is designed to enrich and inspire.
Key benefits for the economy and businesses include contribution to GDP growth, higher tax revenue, innovation and security, greater financial inclusion, more customers and higher revenue, improved business management and convenience greater for customers.
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As part of the initiative, a challenge has been launched to recognize and reward excellence in the adoption of digital payments. Entities will have the opportunity to showcase their achievements and innovative strategies, with special categories including “Best Performance in Digital Payments”, “Best Entity Run by a Woman” and “Best Entity Run by a new”. These challenges provide a platform for participants to share their successes and inspire others in the industry.
We invite you to become part of this transformative initiative and contribute to the future of Albanian agritourism.
For more information, please click on the link below:Link
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