Mentoring is an important factor of success in business, especially for early stage startups and for the micro and small businesses. These awards, held by YSB Balkans in the context of Growpreneur program, aim to recognize outstanding mentors, who have demonstrated a continued commitment to mentoring startups and micro and small businesses in Albania during 2021, as role models in the Albanian entrepreneurship ecosystem.
For the purpose of this award, mentoring is defined as the process of providing guidance, pragmatic advice, continued support and encouragement to entrepreneurs, helping them manage their own learning and development processes, in order that they develop their skills, maximize their potential, improve their leadership and business performance and become the entrepreneurs they want to be.
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